On the other hand, he and his owners had to be shamed into those steps by the improving science on concussions and mounting threats of legal liability. He's also pushed for an 18game regular season, and taken the lead in an increasingly disingenuous PR campaign at the game's fans, rather than its players that football can somehow be made safe. Goodell has lent his powers of persuasion to the NFL's "Heads Up Football" initiative, which purports to teach kids and their coaches tackling skills that would minimize potential head and neck injuries.Kit Kat representatives said they had never heard of the character, but took down the Instagram photo anyway. This summer, Nestleowned Kit Kat decided to use a lighthearted image of a person dressed in a bear costume playing the drums as its inaugural Instagram photo on Facebook. Unfortunately, visitors quickly noted that the photo closely resembled Pedobear, a meme linked to child pornography.

The orthopedic surgeon in me f